West Herr Toyota Scion of Williamsville

Who wants to drive the all all-new Toyota FT-86 before its big debut at the Tokyo Motor Show? Unfortunately, West Herr Toyota Scion of Williamsville can't help with that, but we can tell you all about an all new iPhone app, which lets you photograph the highly anticipated rear-wheel drive coupe before it is introduced in Tokyo, this December.

Known as the "FT-86 World Report," the app lets users digitally impose an orange Toyota…

There are plenty of ways for an automaker to get the word out there concerning a new or upcoming model, but we think Toyota has taken the cake for creativity with this one. The Japanese automaker recently launched a new Facebook game that allows drivers to take the yet-to-be-released FT-86 for a virtual test drive from their home computer.

The game is known as Social Network Racer, and aside from letting users get a first-hand…

You wouldn't necessarily go looking at a Japanese automaker's lineup if you were seeking out an American-made car. But, it turns out, that' exactly where you can find it. Toyota is, in fact, expected to offer consumers the most American-made car in the entire world, for the 2012 model year.

How do we know this? Well, because the federal government just released data on content per new auto. And, the 2012 Camry is…

The 2012 Toyota Yaris, coming in at a low base price and plenty of miles per gallon, is taking on the youth market. Every student needs a car to get to and from those college courses, or for picking up friends and getting to that internship.

The four-cylinder, entry-level vehicle comes with a large array of entertainment options. These, along with its price ranging from $14,115 to $17,200, are being touted in the latest ads: "Yaris! It's a car!" reads one small ad with "bright, cheery letters" as though written by a child.¹

Three-door and five-door…

Next-generation Toyota RAV4 EV? That's right. The forthcoming 2012 model, isn't the first RAV4 EV ever made. The RAV4 EV story actually starts 16 years ago in 1995, when Toyota introduced the first prototype, and claimed a victory, at the Scandinavian Electric Rally Car Rally.

Later that same year, Toyota, placed the RAV4 EV prototype at institutions around the state of California. The following year, in 1996, Toyota launched the first stage of…

The Toyota Prius may be the best-selling hybrid in America. But, it isn't exactly known for its aggressive performance. However, that's about to change.

While they'll continue to offer Prius drivers the peace of mind that comes with superb mileage and low emissions, Toyota is adding an available PLUS Performance package (featuring components from the  new PLUS hybrid performance line) to the 2011 model. Toyota explains, "PLUS is an evolution of hybrid…

Over the past few months the topic of the next-generation Toyota Yaris, which debuted in Japan early this year, has filtered into a deafening silence. Don't worry! It's still in the works.

See, the problem isn't with the Yaris itself. It's simply that Toyota has been so busy playing catch up after the record-breaking earthquake and tsunami on March 11 that they've had their priorities focused elsewhere... specifically with resuming…

People were starting to get a little worried over Toyota's four-month silence, following the March 11^th earthquake and tsunami. Happily, the Japanese automaker is approaching the return to full production levels, and they've started talking "new" again... a sure sign that things are looking up.

What do we mean by "talking 'new'"? "New" both in regards to models and technologies...When an automaker is launching a lot of newness, and keeping discussions…

We knew Toyota was designing the jovial-looking Prius v for active families aiming to reduce their dependency on gasoline and make their hectic lives more convenient. What we didn't know were the specifics. Until now...

As the name suggests, the new 2012 Toyota Prius v seats five people. However, "v" also connotes the friendly family hauler's versatility. Thanks to a 60/40 split rear bench and fold-flat front passenger seat, the latest Prius…

In cooperation with Microsoft and San Francisco-based Salesforce.com, Toyota is developing their very own, exclusive social networking site. Called "Toyota Friend", it's specially designed to allow  drivers to interact with their cars as they would one of the hundreds of social networking sites popping up left and right.

Still in the developmental phase, "Toyota Friend" was recently demonstrated in a Tokyo showroom, where onlookers watched an owner of a plug-in Prius received a…