Toyota owners know that their vehicles are well-made and dependable, so it was no surprise to West Herr Toyota Scion of Williamsville when the automaker was named "Best Automotive Brand" in the 2012 Kelley Blue Book Resale Value Awards. And, to top it off, not only the brand itself was recognized; the 2012 Toyota Camry won "Best Resale Value" in its mid-size class, while the 2012 Toyota Tacoma and the 2012 Toyota FJ Cruiser were each named one of the "Top 10 Cars" of the year. The Toyota Camry also holds the honor of being the best-selling car in America for nine consecutive years and thirteen of the past fourteen years.

Kelley Blue Book is one of the premiere sources for determining automobile pricing, especially on used vehicles. The "Best Resale Value" award recognizes vehicles for their projected retained value during the first five years of ownership. Projections are determined by skilled automotive analysts and are based on sales data, market condition, competition with other vehicles within classes, expectation of the future economic state of the country, current vehicle data, and expert experience.  Bob Carter, Group Vice President and General Manager of Toyota Division recently commented on the wins, stating, "Winning the top brand in the Kelley Blue Book Best Resale Value Awards is a very significant honor as it reflects Toyota's commitment to quality, dependability and reliability, which ultimately adds up to great value. Toyota will continue to deliver the finest cars and trucks consumers have come to expect for over half a century." ¹

Toyota owners certainly have a reason to celebrate. Whether you're purchasing a new Toyota or a Certified Pre-Owned Toyota , we have a fantastic selection from which to choose. Visit us today at 8129 Main Street Williamsville, NY 14221.

Source:¹http://toyotanewsroom.com/releases/toyota+wins+best+automotive+brand+2012+kelley+blue+book+resale+value+awards.htm